The One‑Week Website brings together strategy, creative direction, and SEO—shaped over five days for founders ready to complete their website with a considered, strategic approach.
Using a Studio Founded template as the foundation, we guide structure, messaging, design, and SEO through a single, considered build week. Nothing pieced together. Nothing left open-ended. The result is a website designed to support your work, guide your visitors, and be ready to launch by Friday.
Those who arrive with ideas, half‑built pages, and a sense that the pieces are there, but the structure isn’t. They’ve refined and rearranged, yet the site never fully lands. What’s missing isn’t effort or taste. It’s a clear, strategic direction.
The One-Week Website is a guided studio process that allows your work to move forward. By the end of the week, your website is no longer something you’re circling. It’s finished, launched, and ready to support your business.
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I. Strategy and Structure
Before the build begins, we establish the direction the site will follow. Through a guided discovery process, we clarify your goals, define your offers, and determine how the website should be organised. This stage sets the hierarchy, page flow, and messaging priorities that inform every decision that follows.
We begin with a Studio Founded template because it provides a proven, conversion‑aware foundation. You choose a starting point you already feel aligned with; from there, we adapt it to your content, tone, and business needs.
Includes:
- Your chosen Studio Founded template.
- A guided website discovery process.Outcome:
- A clear structural plan that directs layout, content, and development. -
II. Design and Development
During build week, strategy becomes form.
We work through layout, hierarchy, and visual system, shaping how content is read and how visitors move through the site. This is not a template installation, but a directed build grounded in your message, your offers, and the experience you want the site to hold.
Includes:
- Creative direction throughout the build.
- Template customization across five pages.
- Content population across five pages.
- Custom CSS and layout refinement.Outcome:
- A cohesive website shaped around your brand, designed to support clarity and conversion. -
III. Refinement and Optimization
Once the site is in place, we refine what makes it sustainable. This stage focuses on the elements that support longevity: how the site performs on mobile, how quickly it loads, and how clearly it’s structured for both people and search engines. These details are often overlooked, yet they’re what allow a website to continue working long after launch.
Includes:
- Mobile refinement.
- Speed and performance optimization.
- SEO applied across five key pages.Outcome:
- A durable website that supports visibility, usability, and long‑term growth. -
IV. Launch and Support
After launch, the site is handed over with care.
You’ll receive a guided walkthrough, access to resources, and 30 days of post‑launch support to ensure you understand how the site works and feel confident managing it as you move forward.
Includes:
- Step-by-step launch guidance.
- 30 days of post-launch support.
- Access to our tutorial library.
- Launch graphics for Instagram.Outcome:
- A finished website you can manage independently, with support as you settle in. -
Additional Inclusions
A set of thoughtful additions designed to support your business over time:
- Passive income through the Studio Founded affiliate program
- Optional feature and backlink in the Studio Founded Business Directory
- Up to 54% off your first year of Squarespace (annual subscription)
- A free Squarespace domain for your first year (annual subscription)
- Lifetime 20% discount for SEOSpace, the Squarespace SEO plugin
During her One‑Week Website, we customized the Olena template for Rachel Rossitto to create a design‑led, intuitive home for her work—one capable of holding education, offerings, and long‑form content without feeling fragmented.
We shaped her message, defined pathways through her offers, and built a structure that could support expansion beyond launch. In the weeks following launch, the site began to do its work:
- 80 organic, highly targeted newsletter sign-ups
- 20% click-through rate to key offers
- Top 7 Google rankings for primary keywords
- Featured the #1 spirituality podcast
- Blog, podcast, store, and course launched
Frequently asked questions
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The investment is a single payment of $5,500, or two split payments of $2,750. This covers a complete studio‑led build, delivered over five days.
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The One‑Week Website is a guided, end‑to‑end studio process. It includes:
A five‑day website build, taking you from strategy through launch
Your chosen Studio Founded template as a conversion‑aware foundation
A guided discovery process to clarify goals, audience, and structure
Website Strategy and Copy Maps to shape messaging and hierarchy
Customized design across five core pages, including layout refinement and CSS
Content population using your copy, images, and forms
Mobile refinement and performance optimization
SEO foundations applied across five key pages (metadata, headings, alt text)
Step‑by‑step launch guidance
30 days of post‑launch email support and access to our tutorial library
Optional inclusion in the Studio Founded Business Directory
Up to 25% off your first year of Squarespace (with a free custom domain on annual plans)
Lifetime 20% discount for SEOSpace, the Squarespace SEO plugin
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Our templates provide the structural elements every business website needs: page hierarchy, flow, and conversion‑aware layouts.
Beginning from this foundation allows the build week to focus on what actually differentiates your site—your message, your offers, the tone of your content, and the experience you want visitors to have. You also start from a structure you already feel aligned with, rather than making foundational decisions under time pressure.
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While the framework begins with a template, the finished site is shaped through content, structure, hierarchy, and creative direction.
We refine layouts, introduce custom CSS details, and adjust pacing and emphasis so the site reflects your brand and supports your goals. It isn’t a blank‑slate bespoke build, but it is a design‑led, intentionally directed website—far beyond a plug‑and‑play installation.
If you would prefer a fully bespoke design, please visit our Studio.
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Most clients book their build week at least a month in advance.
Before build week, you’ll complete a guided discovery process at your own pace. These help clarify your messaging, structure, and copy. We review them ahead of time and make recommendations to strengthen clarity and conversion.
You’ll also provide your copy, images, branding assets, and any legal documents you’d like included. If needed, we’re happy to share trusted recommendations for photographers, brand designers, or legal templates.
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This process is ideal for founders who already have a business or offer in place and want a clear, finished website to support it.
Clients typically come to us with ideas, drafts, or partial sites, but without a resolved structure or direction. The One‑Week Website is designed for that stage—when you’re ready to stop circling decisions and move toward completion.
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You’ll be involved, but not responsible for leading the process.
Your main input happens before build week through the Strategy and Copy Maps. During the build, we guide decisions, shape the structure, and direct the design. Feedback is collaborative and integrated throughout the week.
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Every business is different, and SEO develops over time.
What we provide is a considered website structure, design shaped for conversion, and SEO foundations applied from day one. You’ll leave with:
A clear, intentional site structure.
Design decisions guided by strategy.
SEO applied across five core pages.
Guidance on how to continue strengthening visibility over time.
Studio Founded is a Squarespace Circle Platinum member and Squarespace Marketplace Expert. We’ve supported more than 30 businesses through studio projects and over 1,000 founders through our resource library.
The One‑Week Website is shaped by this platform knowledge and a studio‑led approach to structure, design, and visibility. It’s a guided process that carries the work through to completion and results in a website built to be seen and understood.
Share an overview of your business and what you’re looking to build. We’ll review your enquiry, share availability, and guide you through next steps.