Rachel Rossitto
Designed By
Studio Founded - Website in a Week
+ The Olena Template
Fonts Used
Glossy Magazine by Bold Decisions
Neue Haas Grotesk Display by Linotype
Platform
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Behind the Website
Rachel Rossitto’s website used the Olena Squarespace template as a foundation, and was customized by Studio Founded in a One Week Website. the design leans into a rich, low-light visual style that feels cinematic and grounding. Full-bleed imagery, warm shadows, and subtle movement invite the viewer into a world shaped by ritual, reflection, and feminine wisdom. The layout sets a deliberate tone: spacious, quiet, and attuned to the nature of Rachel’s work.
The site’s architecture balances storytelling with functionality. Rachel offers a range of spiritual courses, guided rituals, and teaching resources. Thoughtful sectioning creates a gentle flow between introduction, biography, courses, and journal content.
The moody palette, intimate still-life photography, and simple card-based course grid work together to create a sense of rhythm across the page. The site positions Rachel in the wellness and feminine spirituality space, while the site structure is clean and conversion-aware, showing how a template can shape a site that supports storytelling and growth.
Within 30-days of launch, the site attracted 80+ organic newsletter signups from an aligned audience, with a 20% click-through rate to her core offerings. Her primary keywords reached Top 7 positions on Google, and the site contributed to her work being featured on The Highest Self, the #1 spirituality podcast. From this single digital home, she successfully launched her blog, podcast, store, and full course library, creating an ecosystem for her brand and community.
