Rachel Rossitto
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Designed By
The Olena Template by Studio Founded, customized by the studio in a One Week Website
Fonts Used
Glossy Magazine by Bold Decisions
Neue Haas Grotesk Display by Linotype
Platform
Rachel Rossitto’s website used the Olena Squarespace template as a foundation, and was customized by Studio Founded in a One Week Website. The design leans into a low-light, cinematic visual language that feels grounding and intentional. Full-bleed imagery, warm shadow tones, and subtle movement invite visitors into a world shaped by ritual, reflection, and feminine wisdom.
The layout is deliberately spacious and quiet, allowing the work to unfold without urgency. Rachel’s offerings span spiritual courses, guided rituals, and teaching resources, and the site’s structure creates a gentle, intuitive flow between introduction, biography, courses, and journal content.
A moody palette, intimate still-life photography, and a simple card-based course grid establish rhythm across the page. While the atmosphere is contemplative, the underlying structure is clear and conversion-aware, demonstrating how a template can be shaped to support both storytelling and growth.
Within 30 days of launch, the site attracted over 80 organic newsletter signups from an aligned audience, achieved a 20% click-through rate to core offerings, and reached Top 7 Google positions for primary keywords. The site also supported features on The Highest Self, the #1 spirituality podcast, and became the central hub for Rachel’s blog, podcast, store, and full course library.
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