How can small businesses prepare for Black Friday 2024?

Small businesses can prepare by planning promotions early, setting up marketing campaigns, streamlining operations, and using productivity tools to handle the holiday rush efficiently. Having clear goals and a strategic approach can help maximize sales and customer loyalty.

What are the best tools for small business owners to invest in during Black Friday?

The best tools include website builders, email marketing software, productivity apps, project management platforms, and branding templates. Investing in these tools during Black Friday can save money and set your business up for long-term success.

Why is Black Friday a good time for small business owners to invest in resources?

Black Friday offers significant discounts on essential business tools and services, allowing small business owners to invest in their growth at a lower cost. It’s the perfect time to upgrade systems, improve branding, and plan for the upcoming year.

Should I focus on sales or investments during Black Friday as a small business owner?

Both are important. While increasing sales through promotions is key, investing in tools, templates, and resources that streamline operations or enhance customer experience can set your business up for sustained growth after the holiday season.

Black Friday 2024 Deals for Businesses

Running a small business means juggling a lot, from managing operations, building your brand, creating content, connecting with your audience, and somehow remembering to eat lunch. It’s a lot, even on a good day. And during the holiday season? It’s easy to feel like your to-do list is impossible to catch up on.

That’s why we think of Black Friday less as a shopping frenzy, and more as a smart moment to pause and invest in systems that support your future self. The right help you save time, reduce overwhelm, and help you show up with more ease and intention in the months ahead.

So whether you’re looking to streamline your workflows, elevate your visuals, or finally figure out the legal side of running a business, we’ve rounded up our favorite Black Friday deals for small business owners. These are tools we trust, use, and genuinely recommend — handpicked to suport you as you step into the new year.

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Why Black Friday is the Perfect Opportunity for Your Small Business

Black Friday isn’t just about scoring discounts. It’s about making strategic choices. This is the time to invest in systems, templates, and resources that you’ll lean on all year long: plug-and-play templates, client-ready contracts, thoughtfully designed assets, and systems that support your business behind the scenes.

Here’s how the right offers can support your business:

Save time with intuitive templates and tools that reduce decision fatigue.
Elevate your brand with professional, on-brand design assets.
Build trust with clear, consistent messaging and polished delivery.
Protect your business with done-for-you contracts and compliant policies.

It’s all about making your workday a little easier and your process smoother. Black Friday is the perfect time to grab what you need to set yourself up for success in the year ahead.

The Copy Template Shop: 40% Off Everything

If writing your own marketing copy tends to sit at the bottom of your to-do list (week after week, after week…), you’re not alone. That’s why we love The Copy T e mplate Shop: a go-to for beautifully written, fill-in-the-blank templates that make writing feel less daunting.

From sales pages and nurture emails to social captions and lead magnets, everything’s designed to help you write with more clarity, confidence, and strategy.

For Black Friday, everything is 40% off. Whether you're prepping for a launch, building your welcome sequence, or just want to feel more in control of your content, this the perfect time to load up your content toolkit.

Offer details: 40% off everything in store.

Get 40% Off Copy Templates

The Vault: 30% Off Memberships + Free Design Pack

If creating consistent, high-quality visual content feels like a full-time job, The Vault is your new shortcut. Their stock imagery, videos, and design templates are thoughtfully made with small business owners in mind, so your content looks polished without spending hours styling flat lays or editing footage.

This Black Friday, they’re offering 30% off all memberships plus a free design pack valued at $107. Whether you need standout Instagram graphics, marketing visuals, or fresh imagery for your website, The Vault gives you a ready-to-use library that’s beautiful and brand-friendly.

Offer Details: 30% off memberships and a free design pack valued at $107.

Get 30% Off Brand Imagery

A text-based promo graphic for The Vault's stock images.

The Contract Shop: 50% Off Sitewide

Legal compliance is a non-negotiable for small businesses, but it doesn’t have to be overwhelming (or require a five-figure budget).

The Contract Shop offers attorney-drafted legal templates made for small business owners, from client contracts to website policies and everything in between.

This Black Friday, they’re offering 50% off everything in the shop. Whether you're just starting out or tightening up your existing systems, it's the perfect time to grab the documents that protect your work and your peace of mind.

Offer Details: 50% off all legal templates and contracts. Offer valid November 25th – December 2nd 2024.

Get 50% Off Contracts & Legal Resources

Moyo Studio: 30% Off Sitewide + Exclusive Black Friday Bundle

If mockups are the missing link between your product and a professional brand presence, Moyo Studio is where to start. Their high-quality design assets are made for small business owners who want their visuals to look as professional as their work. Whether you need mockups for social media, portfolios, or product packaging, Moyo Studio’s resources are second to none.

This Black Friday, they’re offering 30% off everything on the site with code BF30, plus a bonus: the brand-new Black Friday Bundle, featuring over 600 premium assets, including their first-ever video mockups.

Valued at $570 and available for just $199, this bundle is perfect for showcasing your offers in a way that feels elevated, intentional, and ready to share across every platform.

Offer Details: 30% off sitewide with code BF30.
Exclusive Black Friday Bundle: 600+ mockups for $199 (value $570).
Offers valid through 11:59 PM GMT on December 2nd.

Save 30% on Photos & Mockups

A Black Friday bundle ad with luxury products, including perfumes, a camera, coffee cup, and shoes.

Studio Founded: 40% Off Everything

At Studio Founded, we know firsthand what it’s like to run a small business. The late nights, the big dreams, and the endless to-do lists. It’s a journey, and we’re here to make it easier for you.

This Black Friday, we’re offering 40% off everything in the shop to support you wherever you are in that journey.

Whether you’re launching a new site with one of our premium Squarespace templates, refining your visual identity with thoughtful brand tools, or simply craving systems that make the day-to-day feel lighter — our resources are here to help you grow with more ease, beauty, and clarity.

Offer Details: 40% off all products with code BF40, including Squarespace templates, branding templates, and more.
Offer valid through 11:59 PM GMT on November 29th.

Save 40% on Business Resources

Concluding Thoughts

From streamlining your workflow and enhancing your brand to securing your legal peace of mind, these deals offer you the chance to save time, reduce stress, and focus on what truly matters: growing your business.

Whether you’re grabbing premium templates, beautiful design assets, fill-in-the-blank copy solutions, or legally sound contracts, these resources are designed to help you work smarter, not harder.

So grab what you need. Skip what you don’t. And head into 2025 with a business that feels more aligned, more supported, and ready to grow — on your terms.